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thinblog

enthusiastic babbling, sprinkled with a light dusting of coherence

14
Apr 2010

Comfort In Joy... For the love of coffee (and the craft of what YOU do)

I know, I know:  It's supposed to be 'Comfort AND Joy'.  But as I was thinking about it, enjoying my morning cup of coffee, I became bemused at the whole coffee snobbery issue, when it dawned on me:  it's not snobbery at all.  It's taking comfort in joy.

Comfortjoy

I watch truly gifted baristas; they're hardcore coffee people.  I love to watch gifted folks doing what they do.  It's almost a religion.  Think about it, for a sec.  There's reverence and ritual in what they do and how they do it.  And the why of it all  is infinitely simple, too.  Because they love it, and  - by extension - you:  They're sharing their love of coffee and tea craft with you, and they take a pure and unadulterated delight in your enjoyment of it.  Other than a small flourish if foam art , they're striving to be as transparent as possible between you and the product.  And it's comforting to feel someone take such joy in what they do...

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